Launching a new product or service successfully requires navigating various challenges along the way. From understanding the product thoroughly to aligning internal teams and measuring success, product managers and product marketing managers face a range of hurdles when it comes to executing effective go-to-market (GTM) strategies. Identifying Key Struggles Recently, we reached out to the…
Agile software development has transformed how we approach software product development. It has delivered some enormous benefits for efficiently delivering software products to the market but oftentimes the strategic thinking of Product Management has been overlooked. The practice of Agile Product Management is integrating traditional Product Management concepts into organizations doing Agile development. In order…
As a passionate product management consultant and trainer, I often find myself delving into the complexities of the profession, seeking to understand the heartbeat of product success and, equally importantly, the lessons we can draw from failure. One question that invariably sparks conversation in my training sessions is, “What percentage of products fail?” The answer…
Challenge: Improve the process of forecasting, planning, and developing digital supply chain solutions to meet evolving needs of internal clients. Impact: Created an inventory claims management application used by thousands that drives significant cash flow recovery for Jabil. Outcome: Adopted Product Management and Agile development processes and created a foundation and common playbook for efficient…
In the ever-evolving world of product management, staying ahead means constantly honing your skills and understanding the landscape around you. At Productside, we’ve been on a mission since 2018 to map the contours of this landscape with precision and depth. Our Global Product Management Skills survey, now in its third edition, is a resource for…
In the ever-changing world of product management within the healthcare sector, this narrative revolves around two product managers, Ava and Theo, who were parachuted into a seemingly promising project. Their mission was to help clinical trial practices connect patient records with emerging clinical trials, a journey that soon turned into a profound lesson about the…
Welcome to 2024, a blank canvas awaiting our strokes of strategy, innovation, and success. In this blog, I’ll share insights and strategies gathered from the product management ecosystem to help you harness the power of 2024 and soar to new heights. Mastering Business Acumen: A 2024 Imperative for Product Managers Beyond the basics of discovery,…
‘Tis the season to be jolly, and what better way to celebrate than with a holiday spin in the world of product management! Join us on a merry journey through “The 12 Days of Product,” a delightful adaptation of the classic holiday jingle that will resonate with product managers far and wide. In a world…
In the dynamic world of agile development, the Scaled Agile Framework (SAFe) and Product Management stand as key players, each with its own set of principles and practices. While both are committed to delivering value to customers and responding to market needs, the intersection of these frameworks can be both a source of collaboration and…
In the dynamic realm of technology and business, Product Managers continue to play a pivotal role, guiding organizations through an ever-evolving landscape. As we usher in the year 2024, the role of a Product Manager remains indispensable. This comprehensive blog post will delve into the current state of Product Manager salaries in 2023, shedding light…
