Executive Leadership Workshop

Bridge the Gap. Align Your Teams.

Equip your executives with the strategic insights needed to support product teams and fuel business growth.

Why Leadership Buy-In is Critical for Product Success

Transforming into a product-first organization requires leadership alignment and strategic commitment. Our Critical Importance of Product Management (CIPM) Workshop helps senior leaders understand the value of great product management and how they can empower teams to achieve success.

This workshop is the critical first step in ensuring that product management receives the support, resources, and strategic focus needed to drive outcomes across the organization.

Schedule a Call

Workshop Objectives​

  • Learn how ineffective product management impacts business growth, innovation, and customer satisfaction.
  • Gain insights into common challenges and how to address them proactively.
  • Explore the differences between high and low-performing product organizations.
  • Learn how top-tier product teams deliver value consistently.
  • Define the roles of Product Managers, Product Owners, and Product Marketing Managers.
  • Establish clear expectations to foster accountability and collaboration.
  • Review the ideal outcome-driven product management process.
  • Apply the Productside Blueprint™ to align strategies with execution.
  • Create tailored action plans to drive product team transformation.
  • Develop leadership initiatives to embed product-first thinking across the company.

Driving Results Across Industries

We help teams apply what they’ve learned to drive results long after the training ends.

Simon Yannopoulos

Senior Director of Product, Digital Supply Solutions (now at Cinchy)
“Our new application frees up significant cash flow each and every quarter with a few thousand users. It's bigger than we thought it would be and the benefits are bigger, as well. How we worked together laid the foundation for how we build our next apps, which are now about to be released.”

Corre Curtice

Vice President, Product Management, Enterprise Software and Solutions (now at Prodwise)
“It was so personal. We talked about where our organization was, what I wanted to focus on and how we could customize the training to really fit the purpose that I needed to serve.”

Eric Stevenson

Director of Product Management, Marketing, and Pricing - Architectural Coatings at PPG
“Since taking the course, we have become far more specialized, we assign product owners to manage the entirety of an application, and another team member to act as the Customer Advocate and handle the storyboarding, roadmaps, enhancement requests, and all other customer-facing engagement. This enables the product owner to be more engaged with the development cycle and engineering team."

FAQ

  • Each session is tailored to address your organization’s specific needs and challenges.
  • Senior leadership, department heads, and anyone responsible for supporting product teams.
  • A mix of discussions, hands-on exercises, and strategic planning tailored to your goals.

Who Should Attend?

This workshop is designed for:

  • C-suite executives looking to enhance their understanding of product management.
  • Department heads wanting to align their teams with product goals.
  • Business leaders responsible for driving strategic outcomes.

Drive Product Success at the Executive Level

Your leadership team plays a vital role in ensuring your product teams thrive. Empower your organization with the strategic know-how and tools needed to achieve product success.

Speak to a Product Pro