Productside Webinar

Postmortem – You Launched but Did It Work?

Post Launch Success Series: Part 3

Date:

11/20/2026

Time EST:

1:00 pm
Register Now

Most teams wait until a launch is over to ask how it went. By then the data is patchy, the wins go unexamined, and the misses turn into finger-pointing between product, marketing and sales. 

That habit gets expensive fast. More than half of product launches miss their business targets, and the next launch usually repeats the same mistakes. 

In this session, Tom Evans with Cynthia Petti makes the case that a postmortem shouldn’t wait until the end. He’ll show you where an honest launch review starts, what to track along the way, and how to keep a cross-team review focused on learning. 


What You’ll Learn:
 

  • A sharper definition of launch success. Agree on what you’re measuring before launch day, while it can still shape decisions. 
  • A review rhythm that fits your sales cycle. Make it work for a 30-day sales cycle or a 12-month one. 
  • A way to diagnose a struggling launch. Work out whether you have a product problem or a GTM problem, so you don’t spend months fixing the wrong one. 
  • Blameless review techniques. Get honest answers from teams that don’t report to you. 
  • Productside’s GTM Enablement Template. Use it on your next launch, or on the one already underway. 

Webinar Panelists

Tom Evans

Nearly 5,000 product managers across 150-plus companies have learned from Tom’s expertise. He knows exactly how to unlock product management potential.

Cynthia Petti

Productside COO Cynthia blends strategy, creativity, and heart—optimizing operations, inspiring teams, and sharing actionable insights that drive success.

Webinar Q&A