Productside Webinar
Using AI for Jobs to Be Done
A Hands-On Workshop from Insights to Outcomes
Date:
04/22/2026
Time EST:
3:30 pm
Register Now
🚨 This is a hands-on workshop (not a sit-back webinar)
👉 Join meeting at the above mentioned date and time here
You’ve done the interviews. You’ve got the notes. Maybe even some AI-generated “insights.”
So why are decisions still unclear?
Most JTBD work breaks down during synthesis. And AI often makes that worse, not better.
In this 90-minute hands-on workshop, you’ll learn how to use AI to move from raw VOC to clear Jobs and outcomes without cutting corners. You’ll practice the full workflow so your insights actually support real product decisions.
How this workshop works
This is an interactive Zoom Meeting, not a traditional webinar.
That means:
- You’ll actively participate (not just watch)
- We’ll use breakout rooms for real exercises
- Cameras on is encouraged 👀
What You’ll Learn
- Turn messy VOC into clear, decision-ready themes
- Translate insights into strong Jobs to Be Done and outcomes
- Use AI without falling into shallow or biased thinking
- Don’t go hunting for the link later
We’ll also send this link to you:
- After you register
- In your confirmation email
- In the 1-hour reminder
👉 But if you’re here when it starts, just click here
Webinar Panelists
Tom Evans
Tom Evans, Senior Principal Consultant at Productside, helps global teams build winning products through proven strategy and practical expertise.
Kenny Kranseler
Principal Consultant and Trainer at Productside. With 25+ years at Amazon, Microsoft, and startups, Kenny inspires teams with sharp insights and great stories.