The Portfolio Scorecard

Startup instincts don’t scale. Once you’re running a portfolio instead of a product, “trust the roadmap” stops being an answer. Sales wants growth. Finance wants margin. And you’re stuck translating between them with nothing but a gut feeling and a spreadsheet.

This webinar gives you a real framework: how to segment your portfolio with BCG and GE-McKinsey matrices, build a Portfolio Scorecard that blends strategic fit, unit economics, and ICP alignment, and get cross-functional buy-in without a six-month committee.

What You’ll Learn: 

• How to apply the BCG and GE-McKinsey matrices to segment and prioritize a multi-product portfolio
• A step-by-step framework for building a Portfolio Scorecard that ties positioning, unit economics, and strategic fit into one decision tool
• Tactics for getting Sales, Finance, and Engineering to rally around the same portfolio priorities, not three different ones
• Where AI sharpens portfolio decisions today, and where it doesn’t
• A concrete plan you can bring back to your organization this quarter, not next year