AI Product Management
Turning Disruptive Technology into Customer Value
Welcome! This intensive, 16-hour course gives product managers and product leaders a clear framework to evaluate and apply Artificial Intelligence—the most urgent and disruptive tech shift product teams are facing today.
The course includes:
- An overview of core AI technologies
- Real-world use cases from companies like Starbucks, AWS, Disney, and Tesla
- Hands-on exploration of Generative AI tools including ChatGPT, Google Gemini, and Microsoft Co-Pilot
You’ll learn how to:
- Understand the potential benefits and risks of AI technologies using a structured evaluation framework
- Use problem-space thinking to assess if (and where) AI can solve real user problems
- Develop informed hypotheses on which AI solutions deliver customer value
- Communicate AI recommendations to leadership clearly, credibly, and with data
- Use the AI Investigations Workbook to assess AI opportunities and present a strategic recommendation to your team
Certification Included
When you complete the course, you’ll gain access to the AI for Product Managers Certification Exam—designed to prove you can apply GenAI and AI strategy in real product contexts.
Exam format:
- 75 multiple-choice questions
- 75-minute timed assessment
- 2 attempts included
- Self-paced, open-resource
- Passing score: 74%
Your certificate will be issued via Accredible (easily shareable on LinkedIn or with your team).
What this certification signals:
- You can integrate AI into product strategy and workflows
- You communicate GenAI opportunities clearly across your org
- You’re staying relevant as AI reshapes the PM role
