Mastering Prioritization in Product Planning Webinar 

Ryan Cantwell is a B2B product leader specializing in managing the intricate dependencies of mixed portfolios consisting of hardware, software, and services. Ryan’s expertise is in collecting and identifying actionable insights from qualitative and quantitative data to make data-informed decisions. His approach is rooted in developing a deep understanding of customer needs, goals, and motivations to direct product vision and strategy. The principles of storytelling and bringing fun into every interaction are central to Ryan’s consulting and teaching methods, making his contributions both impactful and memorable.

Based in Pittsburgh, Pennsylvania, Ryan is certified by the Association for International Product Management and Marketing (AIPMM) and holds a BA in Marketing and an MBA from Kent State University.

Quotes

“Product management is creating value for users, which is returned as value to the business.”

“Continuous discovery is how is how a Product Manager adds true value to an organization.”

Rina, the CEO of Productside, believes that Product Management is a crucial lever for growth, as it provides the input to everyone else’s work. She worked at McKinsey & Company and MetLife prior to joining the team at Productside. Rina repositioned Productside to build proactive, innovative, and strategic product teams through a combination of advisory and targeted training services. They help product leaders implement a repeatable process to make high quality product decisions that achieve business objectives. Her leadership is characterized by a strong emphasis on continuous learning, team development, and a commitment to exceeding client expectations.

Rina holds a BA with honors from Amherst College and an MBA from Harvard Business School. She is also a member of the Association of International Product Marketing and Management.

Quotes

“Measure twice, cut once”